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Come on and get inspired...
Whether you're creating a jewelry booth or any other kind of craft booth, you'll find inspiration and sources for affordable, portable lights for your craft booth.
When you sell crafts online, you have your photos, your words, and your reputation to help sell your products. You don't have the benefit of people interacting with your products, so you really need to make the most of photos, words, and reputation.
We looked at photos in the past two blog posts. Today, let's look at your words. Here's how to write more persuasive online copy.
It breaks my heart to see bad photos of great products.
In online craft sales, it's generally true that a mediocre product photographed well will sell better than a great product with mediocre photos.
Don't let mediocre photos hurt your business. The tools required to take great photos are more readily available and affordable than ever before. And the information you need to know to take great shots it out there. It just requires a commitment to learn and practice.
Think your product photography is holding you back? Here's how to fix that...
If you do craft shows, you're probably knee-deep in application forms right now.
As you sift through your applications, have a second look at the photos you supply the juries. Are they the absolute best they can be? Do they show your product and your booth at its best.
If you need to boost your photography skills, check out this resource.
Joint projects can be great - if you're working with the right partner. They can be a frustrating waste of time when you've got the wrong partner.
Remember your school days when you got stuck doing a group project with a partner who did nothing? You did all the work, and they took all the credit.
Do not create that situation for yourself in your business.
When you build a bit of a following for your business, you'll start to get offers to work on collaborative projects. Some will be great opportunities, others will be people trying to ride on your success with no benefit to you.
Here's how to do your research so you can accept and enjoy the great collaborative opportunities while avoiding the offers that aren't in your best interest.
Great craft packaging can increase the perceived value of your product, and that can boost profits. It's well worth the time it takes to develop and apply some excellent craft packaging.
Want to improve your packaging? Here's one of my favorite sources of fabulous craft packaging ideas.
Niches are "winnable" for solopreneurs because the degree of competition is smaller, and it's possible to become a real expert.
Expertise is a key factor in niche business success. Here's how to become the go-to expert on your particular business niche.
Too many craft professionals put together sites that are beautiful but get no traffic. They fail to create a clear, effective plan to drive traffic to their sites.
Here's how to plan for online success.
The right portable flooring can add the perfect finishing touch to your your craft booth. See how 8 craft professionals use a variety of flooring to enhance their displays, and learn where to find attractive, portable, affordable flooring for your own booth.
Check out the latest organizational tool, and see how it can help you get focused and accomplish more.
Too many people fear networking, so they don't take full advantage of the possibilities. Networking, though, doesn't have to be formal or intimidating.
Here's how you can network to build your business even if you're not a particularly outgoing person...
Is your marketing a good match for your product and your customers' expectations? If your marketing is disjointed from your product, you're wasting time and money. Everything must fit together to tell a story and form a cohesive whole.
Curious? Read on to find out more...
Often, craft artists will start out with a few small-scale craft shows before they commit to doing the bigger shows. It's a good way to learn the ropes, but there are definitely pros and cons associated with small shows.
Read on to discover some of the positives and challenges of selling at small craft shows to decide if these venues are right for you...
January is a good time to get to work on craft show applications. Read these tips first to make a great impression.
If you're in the market for a new craft canopy, have a look at the Undercover tent. Here's why one reader chose this brand, plus the savvy strategy she used to research portable canopies before buying.
There's 12 brand new portable jewelry display photos on the site! They feature four lovely booths and show off some smart, creative ways to display your crafts that you might not have thought of or seen before.
Find out how you can develop habits that will move your business forward, help you avoid procrastination, and automatically get down to work to accomplish your goals.
You can discover the Best Craft Business for You, and save 20% on this three-week course with the promo code SAVE20.
But hurry, the promo code only lasts until December 2nd at 10:00 Eastern time.
Here are just a few ways craft artists can grow a business using new technology.
Happily, you can avoid them. Read on to find out how...