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Craft Business Blog

The Craft Business Blog is a great way to find out what's new on Craft Professional.

Whenever I post new information, or update older posts, you'll be notified about it here, so you can be sure you don't miss a single post.

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Here's The LAtest Craft Business News

Mar 24, 2017

Better Business Management

Craft Business Management ArticlesTake care of the business side of your craft business with this series of articles focused on managing your business.

Continue reading "Better Business Management"

Mar 22, 2017

Slat Walls for Your Craft Booth

Slat Walls for Craft Booths7 craft booths that use slat walls to display products. Plus, where to buy walls for your own display.

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Mar 19, 2017

10 Handmade Soap Display Pics

Jewelry Display IdeasGet inspired to create a fantastic craft display with these 10 soap booth photos.

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Mar 18, 2017

Where to Get Craft Booth Inspiration

Jewelry Display IdeasLooking for booth inspiration beyond craft fairs? Here's another smart source of display ideas...

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Mar 16, 2017

Retail Jewelry Display Ideas

Jewelry Display Ideas5 photos of a gorgeous handmade jewelry shop that makes spectacular use of color to brand their business.

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Mar 15, 2017

Setting SMART Goals

SMART Goal SettingMake sure the goals you set form an effective plan that actually helps you propel your business forward. Here's how to set goals that make a difference.

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Mar 14, 2017

Goal Setting for Your Craft Business

Craft Business GoalsTrying to develop a long term vision for the future of your business? Feeling a little stuck and uninspired? Here's some guidance to help you think through your long term goals for your business.

Continue reading "Goal Setting for Your Craft Business"

Mar 13, 2017

Sharper Business Goals = Brighter Future

Business GoalsDon't let your business float day to day without direction. Here's the simple step you can take to ensure your business moves forward in the direction you choose.

Continue reading "Sharper Business Goals = Brighter Future"

Mar 05, 2017

Do You Dare Create an All Black Craft Booth?

Black and White Craft BoothsAn all-black display from top to bottom breaks all of the rules. The booth featured here proves it's possible to break the rules and still create a spectacular display.

See how to make an all black booth work, and can contrast that with an all white booth to see the different effects color can create.

Continue reading "Do You Dare Create an All Black Craft Booth?"

Mar 05, 2017

Display Inspiration From Indie Retail Shops

Craft Pricing TipsHandmade products on display at indie retail shops. Here are 14 photos with plenty of ideas you can apply to your own craft display.

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Mar 04, 2017

Are You Charging Enough to Make a Profit?

Craft Pricing TipsPricing crafts is tricky business. It's a little bit art, and a little bit science.

Before you set your prices, though, you need to have a full understanding of all of the costs that go into creating and selling your product.

Have you taken into account the fully cost of selling your crafts? Find out here...

Continue reading "Are You Charging Enough to Make a Profit?"

Mar 01, 2017

Beautiful Craft Booth Color

Craft Pricing TipsAdding strategic color is an easy and inexpensive way to improve your craft booth.

Here are 6 booths that use color strategically to create beautiful effects that draw attention to the booth without detracting from the product.

Continue reading "Beautiful Craft Booth Color"

Feb 28, 2017

Price Your Crafts to Match Your Business Goals

Craft Pricing TipsHave you considered how your business goals and your craft pricing work together? The price points you set for your product can have a huge impact on your business in ways you might not have considered.

Here's how to get your pricing in line with your business goals.

Continue reading "Price Your Crafts to Match Your Business Goals"

Feb 24, 2017

Dazzling Retail Jewelry Displays

Jewelry Display Lighting7 photos of spectacular handmade jewelry displays in a gorgeous retail shop. These creative ideas translate well for use in a portable craft booth.

Come on and get inspired...

Continue reading "Dazzling Retail Jewelry Displays"

Feb 19, 2017

Boost Your Sales With More Persuasive Online Copywriting

Persuasive Online CopywritingWhen you sell crafts online, you have your photos, your words, and your reputation to help sell your products. You don't have the benefit of people interacting with your products, so you really need to make the most of photos, words, and reputation.

We looked at photos in the past two blog posts. Today, let's look at your words. Here's how to write more persuasive online copy.

Continue reading "Boost Your Sales With More Persuasive Online Copywriting"

Feb 19, 2017

Jewelry Display Lighting Ideas

Jewelry Display LightingBrighten up your booth with these jewelry display lighting ideas.

Whether you're creating a jewelry booth or any other kind of craft booth, you'll find inspiration and sources for affordable, portable lights for your craft booth.

Continue reading "Jewelry Display Lighting Ideas"

Feb 17, 2017

Sell More Crafts With Better Product Photography

It breaks my heart to see bad photos of great products.

In online craft sales, it's generally true that a mediocre product photographed well will sell better than a great product with mediocre photos.

Don't let mediocre photos hurt your business. The tools required to take great photos are more readily available and affordable than ever before. And the information you need to know to take great shots it out there. It just requires a commitment to learn and practice.

Think your product photography is holding you back? Here's how to fix that...

Continue reading "Sell More Crafts With Better Product Photography"

Feb 15, 2017

Get Into Better Craft Shows With Better Photography

If you do craft shows, you're probably knee-deep in application forms right now.

As you sift through your applications, have a second look at the photos you supply the juries. Are they the absolute best they can be? Do they show your product and your booth at its best.

If you need to boost your photography skills, check out this resource.

Continue reading "Get Into Better Craft Shows With Better Photography"

Feb 14, 2017

Better Business Collaboration

Better Craft Business CollaborationsThinking about a business collaboration to promote your craft business?

Joint projects can be great - if you're working with the right partner. They can be a frustrating waste of time when you've got the wrong partner.

Remember your school days when you got stuck doing a group project with a partner who did nothing? You did all the work, and they took all the credit.

Do not create that situation for yourself in your business.

When you build a bit of a following for your business, you'll start to get offers to work on collaborative projects. Some will be great opportunities, others will be people trying to ride on your success with no benefit to you.

Here's how to do your research so you can accept and enjoy the great collaborative opportunities while avoiding the offers that aren't in your best interest.

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Feb 12, 2017

Boost Your Profits with Better Craft Packaging

Packaging CraftsAdmit it. You know you've bought a product because the packaging was gorgeous. Or paid a little more for something because the packaging cried out luxury.

Great craft packaging can increase the perceived value of your product, and that can boost profits. It's well worth the time it takes to develop and apply some excellent craft packaging.

Want to improve your packaging? Here's one of my favorite sources of fabulous craft packaging ideas.

Continue reading "Boost Your Profits with Better Craft Packaging"

Feb 11, 2017

Become the Go-To Person in Your Business Niche

Own Your NicheNiche marketing is a hot topic in online business circles. It simply means focusing on a sub-group of customers in a small corner of the web.

Niches are "winnable" for solopreneurs because the degree of competition is smaller, and it's possible to become a real expert.

Expertise is a key factor in niche business success. Here's how to become the go-to expert on your particular business niche.

Continue reading "Become the Go-To Person in Your Business Niche"

Feb 08, 2017

Sell Art Online - Make a Plan for Success

Sell Art OnlineIf you've been thinking about selling your crafts online, before you dive in and create a website, you need a plan for success.

Too many craft professionals put together sites that are beautiful but get no traffic. They fail to create a clear, effective plan to drive traffic to their sites.

Here's how to plan for online success.

Continue reading "Sell Art Online - Make a Plan for Success"

Feb 04, 2017

Portable Flooring Ideas for Your Craft Booth

Portable Flooring IdeasThe right portable flooring can add the perfect finishing touch to your your craft booth. See how 8 craft professionals use a variety of flooring to enhance their displays, and learn where to find attractive, portable, affordable flooring for your own booth.

Continue reading "Portable Flooring Ideas for Your Craft Booth"

Feb 03, 2017

Bullet Journal - Creative, Simple, Organized

Bullet JournalOrganize your business simply, beautifully, and creatively with a bullet journal.

Check out the latest organizational tool, and see how it can help you get focused and accomplish more.

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Jan 30, 2017

9 Gorgeous Handbag Display Booths

Handbag Display9 handmade handbag display booth photos to give you inspiration and ideas for your own craft booth.

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