Start Your Online Craft Business

Published June 12, 2017 | Modified July 31, 2019

This week on the Craft Business Challenge: 

How to sell your crafts online, develop better business collaborations, and finally, I'm sharing the Pinterest marketing strategy that increased traffic to my site from Pinterest by 140%.

Handmade necklaces displayed on jewelry busts. Text overlay - Start your online craft business.

For those who want to launch an online business, there are loads of website building tools out there. They'll help you build a website, but they won't help you build a business.

Some companies waste a lot of your money. The free ones can waste a lot of your time, which is probably your most valuable resource as a solopreneur. And if you do gain some success, typically, the free resources quickly become pricey.

I do have a fantastic web business building resource that does more than help you build a site. It helps you build an actual business online without wasting your precious time or money. I'll share that resource this week.

Also, collaborations with popular bloggers in your niche can be fabulous opportunities to help you build your online business, but how do you know if a potential business partner is a good fit? This week, we'll look at how to assess a potential business collaboration to make sure it's worth the time you'll invest in the project.

New this week, I'm finally sharing the Pinterest strategy I've been working on for almost 6 months. It took a lot of time to research and implement, but now that it's in place, it takes very little time to manage. It has been running for a few months, and I'm happy to say that it was well worth the time invested.

What's New This Week?

How to Use Pinterest for Business in 2019: At the beginning of 2019, I decided my Pinterest marketing strategy needed an update. After some research and experimenting, I came up with my plan, which increased visitors to my site from Pinterest by 140%. 

Find out exactly how I market my business on Pinterest, so you can use some (or all) of my strategies to promote your own creative business online with Pinterest.

Timely Tips

Focus: Start Your Online Craft Business

How to Build an Online Business: An overview of how to bring traffic to your website for beginners. Plus, the single resource you need to give yourself and your online business a great chance of success.

Smart Business Collaborations: Once you build a bit of a presence online, you'll start getting proposals from other online business owners to collaborate on projects.

Great, right?

Not always.

Before you jump in to participate in a joint project, you need to make a clear assessment to determine if you'll benefit enough to make it worth your time. Here's how to assess business collaborations, so you can choose ones that really benefit your business, and ignore the rest.

More Weekly Craft Business Tips

  • Get Ready for Craft Show Season

    April is time to get ready for craft shows and art studio tours. Here's how to prepare for the busy season ahead.

  • Spend Your Resources Wisely

    Promote your craft business with 8 affordable marketing strategies, great photos, and retail opportunities. Plus, craft show organization and accessory booth ideas.

  • Marketing Through Social Media

    Marketing through social media is the focus of this week's craft business challenge. Tools, techniques, and strategies to market your business online, and manage your time.